Media Get Together — Volkswagen Group China
Case 05 / 22

Media Get Together

Client Volkswagen Group China
Year 2024
Location Shanghai

Media Get Together in Shanghai

Creative lead agency means: there is nobody left to point to. That’s exactly why we like the role. For the Volkswagen Group’s Media Get Together in Shanghai, the entire appearance was ours, from the first concept to the last cue on site. So: understand the place, build a concept that works in Shanghai and still looks like Volkswagen Group, pre-produce design and content, and then be there when it counts. In the end you stand at the back of the room, the guests come in, and everything they see and hear and experience has come out of our brains and hands. That’s how we like to work best.

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